The Great Mela, promoted and produced by us, was a spectacular music festival hosted at the iconic Dubai Media City Amphitheatre. Conceptualized as a large format festival, the event brought together over 73 artists and performers from across India, creating an unforgettable showcase of music, dance, and artistic expression.

With 80 curated stalls offering authentic Indian food, handicrafts, and homegrown brands, the Mela delivered a rich sensory experience that captivated audiences.

Drawing over 18,000 visitors across two days, The Great Mela emerged as one of Dubai’s most vibrant cultural gatherings , an immersive celebration of India’s creativity, diversity, and community spirit.